Little Starts Gift Cards Wins Editor’s Choice at the Junior Design Awards 2025

Little Starts Gift Cards Wins Editor’s Choice – Best Gift Brand at the Junior Design Awards 2025

We are over the moon to share some exciting news, Little Starts Gift Cards has been named Editor’s Choice – Best Gift Brand at the Junior Design Awards 2025!
 
The Junior Design Awards are one of the most respected accolades in the family and lifestyle space, celebrating the very best in parenting, children’s products, and innovative brands. To be recognised by such an influential panel is a huge honour for us.
 

Why We Won

Here’s what the judges had to say about Little Starts Gift Cards:
 
Our judges felt that this gift card would make a super thoughtful and truly different gift, offering parents a myriad of baby-related activities and experiences to choose from, including music, sensory, dance and swimming classes and lots more. Instead of the usual baby grows, socks and stuffed animals, which are always given in abundance, our panel thought it was such a unique idea to give the priceless gift of making memories and learning new skills.”
 
Bonita Turner, Editor of Junior, added:
“I love this. A great way to make sure the recipient gets something they can really benefit from, rather than endless baby clothes and soft toys.”
 
And Eleonore Crompton, Deputy Editor, shared:
“Such a clever approach to gifting. Something that so many new parents would appreciate!”
 

Why It Matters

 From the very beginning, our mission has been simple: to make gifting for new parents more meaningful. Instead of another outfit or toy, we wanted to create a way for family and friends to give something truly memorable. Experiences.
 
With a Little Starts Gift Card, parents can choose from a wide range of activities for babies, toddlers and pre-schoolers - from swimming lessons to music classes, sensory play, dance, and more. These moments become treasured memories that last far beyond the early years. Discover our classes.
 

Thank You 

This award is a testament to everyone who has believed in Little Starts:

• To the Junior Design Awards team, for recognising the importance of experience gifting.
• To our brilliant PR partners, Sway PR, for championing our story.
• And to the incredible Little Starts team, whose hard work, creativity and dedication make everything possible.

Most importantly, thank you to all the families, friends and gifters who have supported us. This award is for you too.
 

What’s Next?

 We’re excited to build on this recognition and continue making Little Starts Gift Cards the go-to choice for thoughtful gift experiences. Watch this space for more exciting updates in the months ahead!