Buying a gift that lasts a lifetime
Finding the perfect Christmas gift for babies, toddlers and preschoolers can be both delightful and daunting. When it comes to your little one's first Christmases, families are desperate to make it memorable.
In recent years, many parents and family members, such as grandparents, aunts, and uncles, have altered their gift-giving customs. Instead of giving plastic toys, they are opting for more enriching experiences that foster personal growth and create lasting memories.
With a focus on experiences rather than material belongings, this shifting viewpoint encourages kids to explore their interests and strengthen family ties.
Activity-based gift cards, such as Little Starts Gift Cards, are becoming increasingly popular for families who want to give little ones a head start in life. It offers enriching experiences that will resonate with both children and their families.
For families celebrating a baby’s first Christmas, Little Starts Gift Cards are a wonderful way to make it unforgettable. These gift cards allow parents to choose activities that best match their child’s developmental stage and interests.
Whether you are looking for a sensory play activity for babies, a swimming lesson for toddlers, or an introduction to dance for preschoolers, giving a child an experience that is customised to their developmental stage is a special and heartfelt way to mark this special milestone.
Little Starts Gift Cards provide many fun activities for for babies, toddlers, and preschoolers up to five years old.
Giving a Little Starts Gift Card is more than just giving someone a happy moment. You're gifting access to a wealth of developmental classes with over 20,000 activities run by more than 200 respected providers.
For families, these experiences are priceless. Activities available through Little Starts include sensory classes, arts and crafts activities, sports activities, music and dance classes. All designed to support early childhood development in an engaging and social setting.
Gift cards from Little Starts are available from £10 to £200, so they can suit various budgets and gift-giving preferences. Whether you’re looking for a simple stocking filler or a stand-alone present, Little Starts Gift Cards can be found in Sainsbury’s, Currys, WH Smith, Asda and Boots. As well as their website, making Little Starts easy to purchase and redeem. A thoughtful gift option for every family.
Data from Little Starts reflects a shifting trend among grandparents who are moving away from gifting physical toys. Grandparents, uncles, and aunts have started to choose ways to encourage active participation and skill-building rather than traditional presents like plastic toys or tins of chocolate.
These experiences help develop the social and emotional skills that are essential in a child’s early years. An area that has become a particular focus after the pandemic lockdowns.
According to a study by the Institute of Financial Studies, nearly half of parents reported a decline in their child’s social and emotional skills due to the COVID-19 lockdowns. Recognising this, family and friends are taking an active approach toward gifts that nurture young children’s social development.
Activity gift cards like Little Starts bring a range of benefits that plastic toys simply can’t match:
The UK gift card industry is expected to reach an impressive £8 billion in 2024. A steadily steady growth of 6% annually. With this shift in gifting experiences over collecting toys, the activity gift card segment is seeing a similar upward trend.
According to the UK Gift Card and Incentive Card Market Report, this trend aligns with the increase in demand for enriching activities for toddlers. By recognising that early childhood development is vital for future success, Little Starts Gift Cards created the ideal solution.
Little Starts works with trusted providers across the UK. Making it easy for parents to choose from reputable options such as:
● Baby Sensory: Provides a multisensory experience specifically designed to stimulate babies' cognitive and sensory development with activities that engage sight, sound, and touch.
● Water Babies: Encourages physical development and water confidence in a safe and fun environment.
● Tumble Tots: Engages young children in lots of fun active play to build strength and coordination.
● Baby Ballet: Introduces little ones to movement and rhythm in an engaging and creative way.
● Rugby Tots: Teaches teamwork, coordination, and confidence through structured play.
By partnering with established providers, Little Starts ensures each experience is safe, enriching, and enjoyable.
Choosing Little Starts Gift Cards is more than gifting; it’s about investing in a child’s future. The rise in experience-based gift perfectly captures the spirit of the holidays—celebrating family and providing meaningful opportunities for growth.
So, this Christmas, consider moving beyond traditional gifts. With Little Starts Gift Cards, you can help the children in your life begin their journey of discovery and play. This gift card provides experiences that you and your families will cherish for years.